The logo designed for McDonald Wellness Center, a chiropractor’s office transforming into a complete wellness hub, features an icon that creatively merges the letters "M" and "W," symbolizing both chiropractic care and holistic wellness. This icon is designed to evoke strength and healing while also resembling elements related to the spine or advanced care. The color palette includes vibrant blue and chartreuse, colors chosen to convey trust.
The primary typeface is a modern neo-sans font with smooth curves that mirror the logo’s design. A thin, neutral sans-serif font is used as a secondary typeface to provide balance and clarity. Visuals feature healthy, active individuals, emphasizing the positive impact of wellness and prevention.